Your step-by-step roadmap to SEO success is


Get my step-by-step formula for building solid SEO on your website so you rank higher on Google, grow your traffic, attract your ideal clients.

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the SEO online course for small business owners

But, what if your marketing efforts could drive traffic for months, or even years to come without you having to create content on a daily basis?

(Breathes a collective sigh of relief!) Yes, there's another way!

When your website is optimized with the right keywords that people are ACTUALLY searching for, that’s exactly what happens.

The people who are already searching for you can finally FIND YOU! Sounds great, right? 

and, it can feel like you’re on a hamster wheel trying to keep up with the latest marketing trends.

Social media is great,
but you don’t own it., how do we do that?

With SEO—aka, Search Engine Optimization!

When your website is optimized for search engines, it allows you to get found by ideal customers without paying for ads.

Free, organic traffic from people actually searching for exactly what you do? YES!

So. Dang. Cool! Right?

once your site is optimized...

  • You won't have to solely rely on referrals, word-of-mouth or social media to get new eyes on your website
  • Your website traffic grows (wahoo!)
  • SEO is free to implement—no paid ads needed
  • You stand out as an expert in your industry because you come up higher in search results
  • You feel confidence knowing you're doing something to grow your business for the long-term

And, why is SEO important?

So, why does thinking about doing our own SEO make us totally freeze? 

You know you should implement SEO and keywords, but you literally don’t even know where to start. You have some keyword ideas, but is anyone even searching for those?

You do a quick Google search for how to do SEO and start wondering… is this better left to the pros? Where do I start? What’s the single most important thing I can do for my SEO today?

You look up and realize you’ve gone down a rabbit hole of website optimization for an hour, but haven’t actually done anything. 

So, you ditch the efforts and decide you’ll save it for another day when you’ve got more time to do the research...womp, womp. 

Contrary to popular belief—SEO is not rocket science.

But here’s the deal.

And you don’t need to hire a professional or be a tech-guru to start ranking higher on Google.

You just need a solid strategy and the exact steps to know how SEO works. Plus, what you need to do to make it work for you and your business.

I promise, it's easier than you think!

turn your website into a serious business tool

Content that Converts


By the end of this program, your site will be fully optimized for search engines.

You will feel confident knowing that you're selecting the best keywords for your website, and writing copy that helps Google crawl and index your site successfully.

You will be able to create a clear content marketing strategy that brings in new visitors and easily converts them to email subscribers and buyers for years to come.

You will feel totally comfortable on the tech side of things (thanks to tutorials that walk you through it all!)

You will get more life out of the content you create (instead of it disappearing in 24 hours—IYKYK)

You will feel empowered knowing that you've correctly implemented SEO on your website and can drive organic traffic to your site without having to post on social media 24/7!

this online course is My step-by-step roadmap for optimizing your website and content so that you rank higher on google, grow your traffic and attract your ideal customer.

take a peek at what's inside!

You can’t build a sturdy home without a great foundation, and the same goes with SEO.

In this first module, I’m walking you through all the tools you need for tracking your traffic, getting found on Google, and finding the best keywords for your industry. 

Next, we’ll analyze your ideal client so that we know exactly who we’re serving, so that we can create the best, most valuable content possible.

Why? Because, awesome content = more traffic!

section 1

Getting Set Up

At the heart of good SEO are solid, relevant keywords that are actually being searched.

We’ll be talking about how to find the best ones for your industry, what qualifies as a good keyword, how to decide which ones to use, and  how to find even more keywords that relate to your business and industry to help you grow.

At the end of this section, you’ll have a solid list of amazing keywords just begging to be implemented to your site and start driving traffic for you. 

section 2

The Right Keywords

The place where most people get stuck—but not you! This is the "how do I actually do this" lesson. 

We'll walk through it all in a simple, straightforward way that makes it easy to check these needle-moving tasks off your list so you can say "OPTIMIZED!"

I’m not going to ask you to re-write all your content, instead, we’re going to work with what you’ve got (because I know you have big business goals to accomplish) and beef up the content on your site so that it starts ranking.

I’ll be teaching you the essential pieces you need on every single page, plus how to make your content even better than the competition’s. 

section 3

Optimize your Website

Spoiler alert: Google LOVES content! Every site that’s driving tons of traffic is creating content. I’m showing you exactly why content creation is SEO gold.

I’ll show you how to create insanely amazing marketing content for your brand that drives traffic and converts those readers into email subscribers and buyers. 

Plus, an SEO hack for driving tons of traffic without sacrificing good website design and a good user experience for your audience.

Lastly, we'll go deep on how to keep all that amazing content you’ve created relevant, so it doesn’t disappear into the inter-web like my last IG reels.

section 4

Create Stellar Content

And just for fun, I’m throwing in a bonus section where I teach you how to find good keywords for Pinterest and what you need to optimize to get more traffic from this visual search engine.

I'll also teach you how to repurpose your blog content so you get off the content creation hamster wheel.

If you're a local business, I'll show you just how to setting your business up for local SEO.

Lastly, I'll be sharing how to build links to create an even stronger SEO strategy for the long-term growth of your business.

section 5


"I just finished taking Blair's SEO course, Content that Converts. I think it's the first time I actually fully completed an online course. Yes, it is that good! 

Blair makes SEO simple by taking it step by step and ensuring you implement what you learn at the end of each section. The lessons are full of actionable tips and tools to make your website rank higher, from finding the right keywords to updating meta data in your website. 

Blair walks you through every step so you never feel lost. I have started implementing most of her advice and will continue doing so. Can't wait to see my website pop up in search results for the important keywords I've determined for my business."


student success

How much does it cost?

When you enroll today, you’ll open up your program and get:

  • My 4 Core Curriculum Trainings (value: $1500)
  • Bonus SEO Section (value: $250)
  • Access to the Collective Community of Female Entrepreneurs (honestly, priceless!)

That’s a total value of over $1750!!!

But don’t fret, I’m not charging anything close to that because I believe that every business owner and entrepreneur should be able to access the power of SEO to grow their brand without spending thousands on ads or an SEO pro (who just makes your site look weird) just to get found by the people already searching for you!

Whether you’re a booming business with multiple employees trying to take it to the next level, or just getting started with your own business this program will give you all the knowledge and steps to implement a strong SEO strategy, so you feel like a content marketing boss!

As an online business owner, I know the value of good SEO in growing organically and I want that for each and every one of you. If you’re ready to take control of your website’s ability so show up in Google rankings, you’re in the right place.

Grab the Content that Converts course today for just:

best value


one-time payment

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most popular


3 monthly payments

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limited time!


6 monthly payments

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You’ll walk away with a clear strategy on how to optimize your current content, as well as grow your traffic with new content.


You’ll feel confident making updates to your website with our tutorials and actionable lessons.


Get support within our community built for business owners just like you, and network with like-minded people!

When you join today, you'll instantly get:

  • My signature step-by-step roadmap to finding keywords, implementing them on your site and optimizing all areas of your website
  • My formula for creating content that lead to a website that got over 2,000K visits PER DAY
  • Access to our community, The Collective for loads of support (and no annoying FB algorithm)
  • Bonus content to help you grow SEO and reach in more ways
  • Lifetime access to the program and any updates I add in the future for as long as the course exists!

What's included:


Will this help me rank on page 1 in Google search results?
There’s no guarantee you will rank first on Google search results, but these strategies will help you to start ranking in search results and be easier to find by your ideal customers. And yes, there is a chance you'll rank on page 1!

How long will it take to complete the course?
This course includes 4 main modules with step-by-step action items. It depends on how much time you want to dedicate each week, but you could easily complete the course and implement SEO on your website within 2-4 weeks.

Which website platforms does this cover?
This will work for any website platform, but I do include tutorials for Showit, Wordpress and Squarespace. These SEO strategies will work on every platform and website!

When does it start?
This course is self-paced and starts whenever you decide to start!

How long do I have access to it? 
You will have lifetime access to this course for as long as this course remains live! You'll also have access to any updates I make in the future.

I’m not tech-savvy AT ALL, can I do this?
YES! I get asked this all the time and I wanted to make it as easy and straightforward for anyone whether they feel techy or not. I have video tutorials with detailed instructions to make it very simple!

Is there support?
Yes, we have an amazing community inside The Collective where you can ask questions, get feedback and support from me and other students. This is a non-FB community, so no annoying algorithms either!

Why should I do this instead of hiring someone?
Hiring out SEO can be a great option, but it can also be very expensive (like hundreds or thousands per month), and unless they really understand your goals and your company, you might end up with a website full of long text and ruin the user experience for your audience. Doing it yourself can save you thousands of dollars, plus you know your audience and business best. 

Dedicate 30 days to complete this program. If for whatever reason, you don’t feel like this program is helpful in getting your website optimized, shoot me an email and I’ll see if I can help. If not, I’ll issue a refund.

30-day guarantee

I'm Blair Staky

I'm a web designer, SEO nerd, artist and mama to two sweet boys. I've been a serial entrepreneur for the past decade and have successfully built 2 6-figure businesses with the help of SEO and content creation. 

I'm excited to have you here and hope that you take the next step in growing your business with my step-by-step program, Content that Converts. The easiest SEO guide out there! 

Got questions, feel free to email me or DM on Instagram @blairstaky. Cheers to organic traffic and more time spent doing the things we LOVE in our businesses!

xo, Blair

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